Images Alt Text

What is Image Alt Text?

Image alt text (alternative text or alt tags) is descriptive text added to website images to explain their content. It ensures accessibility compliance by allowing screen readers to convey image information to visually impaired users and provides context for SEO for images, helping search engines index and rank visuals.

Images Alt Text in Fashion eCommerce

In fashion eCommerce, writing effective alt text for product images improves both user experience and search engine visibility. It helps shoppers understand key product details such as color, style, material, or type, while making images discoverable in search results.

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How to Write Alt Text for Fashion Product Images:

• Include descriptive and concise text reflecting the product.
• Highlight essential product attributes: color, style, size, material.
• Use natural phrasing without keyword stuffing.
• Ensure unique alt text for every image.
• Align with overall SEO strategy to improve visibility.
  
  

Why Alt Text is Important for eCommerce SEO?

• Enhances accessibility for users with disabilities.
• Boosts image search rankings and overall SEO.
• Improves product discoverability and catalog navigation.
• Supports professional presentation and reduces confusion for shoppers.

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