NEWME Launched products 75% Faster with Pixyle AI
With Pixyle AI, NEWME streamlined product cataloguing, improved product data accuracy to 85–90%, and reduced the time needed to process 150–200 products from 4–5 days to 2–3 hours.
Less time spent on
product cataloguing.
Product data accuracy, up from
50–60%.
Products processed per week
at peak.
About NEWME
Fast-fashion D2C brand and omnichannel
fashion-tech retailer.
Trend-led fashion for Gen Z shoppers in India.
NEWME is a fashion-tech brand bringing new styles to Gen Z shoppers across India. With a fast-moving catalogue and frequent product launches, its team needed a quicker way to prepare product information and keep new items moving through the cataloguing process.
The Challenge: Slow Product Cataloguing and Low Accuracy
NEWME’s previous cataloguing workflow relied on an external vendor. Processing a batch of 150–200 products took 4–5 days, and product data accuracy was around 50–60%.
The process also required 5–6 team members. As NEWME managed a fast-moving product catalogue, the team needed a more efficient way to catalogue products, improve data accuracy and handle higher volumes.
The Solution: Faster Product Cataloguing with Pixyle AI
Pixyle AI helped NEWME streamline its product cataloguing workflow with AI-powered product data enrichment.
The team can now process 150–200 products in 2–3 hours, compared with 4–5 days through the previous vendor workflow. Product data accuracy has increased from 50–60% to 85–90%, and the workflow can support more than 1,000 products per
week at peak.
The new process also reduced the number of team members involved in cataloguing from 5–6 to 2.
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See how NEWME accelerated product cataloguing with Pixyle AI
NEWME needed to catalogue products faster while improving the quality of its product data. With Pixyle AI, the team reduced processing time from days to hours, raised data accuracy and handled more products with a smaller team.
See how NEWME:
Reduced cataloguing time by 75%+
Improved product data accuracy from 50–60% to 85–90%
Processed 150–200 products in 2–3 hours
Supported weekly volumes of 1,000+ products at peak
In NEWME’s Own Words
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“With Pixyle.ai, we improved product data accuracy from 50–60% to 85–90% and reduced processing time for 150–200 products to just two to three hours. The technology is seamless, and the people behind it make the whole experience even better. Our Account Executive, and the whole Pixyle AI team have supported us from setup through every question along the way.”
Ready to manage product data
as efficiently as NEWME?
See what made it possible.
Manual, vendor-dependent processes can add extra work for your team and slow product launches. Discover how Pixyle AI helps fashion brands reduce manual effort, improve product data consistency, and support catalog growth without adding operational complexity.
